Friday, 2 May 2014

Evaluation : What have you learnt about technologies from the process of constructing this product.

I have learnt many things when constructing our final product. I have learnt that without some of these technologies we would be unable to distribute it the way we did. An example of this is Digitisation , this process allowed us to become a small independent British company that was able to screen our product globally attracting a larger and wider demographic. Digitisation has allowed us to not only upload our final piece, but also our 1st and 2nd shots to YouTube so that the whole world has now got access to our film opening. By putting our 1st and 2nd cuts onto YouTube we were to not only see our improvements each time, but also who would be more interested in watching our final cut, especially due to our very American story line and now that it is on YouTube everyone, no matter where in the world, can view it for free. This was important for us to do because our story line is so stereotypically American we needed them to view it as it would most likely relate to them.

Another thing that we have learnt  through this process is that technology has enabled us to film using the DSLR camera.Not only did this camera enable us to watch back shots that we had just shot but also enabled us to re film some scenes we were not happy with, something that wouldn't have been possible to do with film reels as this would have cost so much to do. The DSLR camera improved the quality of our film as a whole and we were able to change focus on the different size lenses depending in what we wanted each shot to look like, e.g. when the camera is in the P.O.V of the girl,the doctors face was blurred, thus creating tension and enigma for our audience.Furthermore the use of the DSLR camera has enabled us to export it quickly and sufficiently into cutting software such as Final Cut Pro. This software has allowed us to make our film opening more cinematic and much more professional, we were able to cut shots and then undo them if we were not happy with it, something film could never have done. We were able to play around with what worked best and finding tools within the software that could do different effects which really added to the feeling of the piece as a whole.Without the development of technologies in the last 20 years, this process wouldn't of let  us make some of the mistakes we did and change them as easily as we did. 

By using both the DSLR camera and Final Cut Pro we managed to create a high stranded film opening and by incorporating the internet such as YouTube this has allowed us to distribute it globally to a wider audience   
I have learnt throughout this process of constructing this product that the things we did with very little trouble wouldn't have been possible without these technologies we have in modern day society. Technology is always changing and perhaps in years to come they will see the way we did our film making as 'old fashioned' and no longer a desired process to take, like how film these days is in very little use. Without these technologies we wouldn't of had the DSLR cameras which made filming so much easier, the editing software we used also helped a lot with this process as we were able to go back on any mistakes that we had made and change them instantly. overall I think Digitisation has helped us the most, we haven't had to make any hard copies of the film yet the whole world has access to it as it is on YouTube. Technology has helped us to develop our film further into the standard in which we wanted. 








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